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PEARSON EDUCATION Public Relations: Strategies and Tactics, Global Edition

Amazon

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£55.64 £50.78 £51.84 £52.90 £53.96 £55.02 £56.08 25 July 2026 31 July 2026 07 August 2026 13 August 2026 20 August 2026
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Price range: £51 - £56

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Description

Public Relations: Strategies and Tactics offers a readable, comprehensive, up-to-date look at public relations that instructors and students alike have praised for over 30 years. You'll find the numerous charts, photos and real-world case studies and examples to be engaging. And the authors' emphasis on ethical responsibility and references to landmark studies and time-honored PR techniques will help you understand the field. The 12th Edition offers a revised chapter structure that provides more continuity between key concepts. An expanded chapter on social media reflects its dominant role in any public relations program or campaign. And a new chapter on careers in public relations encourages you to consider issues from the perspective of a working PR practitioner.

Key Features

New Store Stock

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
24 September 2025
Listed Since
04 July 2025

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