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£125.00
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£125 today · cheaper than every other day in the last 3 months
Routledge Customer Value Creation Behavior - Routledge Business Book
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Price distribution over 60 days • 1 price levels
Price Analysis
Most common price: £125 (60 days, 100.0%)
Price range: £125 - £125
Price levels: 1 different prices over 60 days
Description
Key Features
Routledge publication examining customer value creation behaviour in service-based economies and competitive strategy.
Explores the paradigm shift from treating customers as passive buyers to engaging them as active value creators.
Addresses how employees must evolve from exclusive service providers to value facilitators within organisations.
Provides insight into customer value creation as an essential phenomenon for achieving competitive advantage.
Ideal for business professionals, managers and academics studying customer engagement and value creation strategies.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 1138021024
- Domain
- Amazon UK
- Release Date
- 09 April 2014
- Listed Since
- 17 December 2013
Barcode
No barcode data available
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