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£162.00
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£162 today · previous high £162 · all-time low £137
Routledge - Contemporary Consumption, Consumers and Marketing
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Last 82 days · 82 data points (no recent data)
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Price Distribution
Price distribution over 82 days • 3 price levels
Price Analysis
Most common price: £151 (49 days, 59.8%)
Price range: £137 - £162
Price levels: 3 different prices over 82 days
Description
Key Features
This Routledge publication explores current consumer, consumption, and marketing cases and issues.
The text addresses major megatrends including the climate crisis, economic inequality, and digital connectivity.
Each chapter focuses on a specific theme covering current theoretical and professional debates around consumption.
The content examines how global changes affect consumer societies, cultures, and individuals from Generations Y and Z.
The book poses questions designed to complement, extend, and challenge established marketing theory.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 0367820927
- Domain
- Amazon UK
- Release Date
- 29 December 2020
- Listed Since
- 31 July 2020
Barcode
No barcode data available
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