Global Luxury: Organizational Change and Emerging Markets since 1970s - Image 1

£128.45

MACMILLAN Global Luxury: Organizational Change and Emerging Markets since 1970s

Name: Global Luxury: Organizational Change and Emerging Markets since 1970s
Brand: MACMILLAN
Price: 128.45 GBP
Availability: InStock

White

International

It has never been this cheap. We have no record of a lower price.

£128 today · cheaper than every other day in the last 3 months

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 17 days · 17 data points (no recent data)

Historical

Generating forecast…

Price Distribution

Price distribution over 17 days • 1 price levels

Days at Price

Price Analysis

Most common price: £128 (17 days, 100.0%)

Price range: £128 - £128

Price levels: 1 different prices over 17 days

Description

Global Luxury explores how the luxury industry has emerged as one of the world's fastest-growing sectors since the 1970s, with Europe strengthening its competitive position in global markets. This edited volume brings together leading scholars to examine how luxury brands have created markets where none existed before, educating consumers across Japan, China and beyond about heritage craftsmanship, fine wines and aspirational lifestyles. The book analyses the intersection of organizational change and emerging market dynamics, providing insights into how European luxury companies have maintained dominance through globalization. Published by Palgrave Macmillan, it offers comprehensive perspectives on the business strategies, cultural shifts and market development that have shaped the modern luxury landscape.

Key Features

Global Luxury examines the luxury industry's transformation and rapid growth as a leading economic sector throughout the past five decades.

Palgrave Macmillan's edited volume features contributions from multiple scholars analysing organizational change across international luxury markets.

The book traces how European luxury brands educated emerging market consumers about heritage products, establishing global standards for elite lifestyles.

This volume covers business, finance and international accounting perspectives on luxury market development in Japan, China and other emerging economies.

Scholars analyse the strategic creation of new markets and globalization patterns specific to the luxury goods and lifestyle industry.

Product Specifications

Brand: MACMILLAN
Colour: White
Format: hardcover
ASIN: 9811052352
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 19 October 2017
Listed Since: 11 May 2017

Barcode

No barcode data available

MACMILLAN Global Luxury: Organizational Change and Emerging Markets since 1970s

It has never been this cheap. We have no record of a lower price.

Price History & Forecast

Price Distribution

Price Analysis

Description

Key Features

Product Specifications

Barcode

Similar Products You Might Like

Global Luxury: Organizational Change and Emerging Markets since 1970s

Luxury Brands in China and India

Luxury Marketing: A Challenge for Theory and Practice

New Luxury Management: Creating and Managing Sustainable Value Across the Organization (Palgrave Advances in Luxury)

Luxury Marketing: A Challenge for Theory and Practice

Global Marketing Strategies for the Promotion of Luxury Goods (Advances in Marketing, Customer Relationship Management, and E-Services)

Springer New Luxury Management - Palgrave Advances in Luxury

Marketing Luxury Services: Concepts, Strategy, and Practice

Digital Channels and Social Media Management in Luxury Markets (Routledge-Giappichelli Studies in Business and Management)

Luxury and Fashion Marketing: The Global Perspective (Routledge Studies in Marketing)

Luxury in Global Perspective: Objects and Practices, 1600-2000 (Studies in Comparative World History)

Luxury: Fashion, Lifestyle and Excess

Building Consumer-Brand Relationship in Luxury Brand Management

Luxury Philosophy

Luxury Marketing & Management

The Oxford Handbook of Luxury Business

Strategic Luxury Management: Value Creation and Creativity for Competitive Advantage (Mastering Luxury Management)

Building Consumer-Brand Relationship in Luxury Brand Management (Advances in Marketing, Customer Relationship Management, and E-services)

Luxury Marketing, Sustainability and Technology: The Future of Luxury Management (Routledge Studies in Luxury Management)

Luxury and Design: Luxury as a Historical and Cultural Design Phenomenon

Luxury Brands in Emerging Markets

Crafting Luxury: Craftsmanship, Manufacture, Technology and the Retail Environment

Luxury Online: Styles, Systems, Strategies

Understanding Luxury Fashion: From Emotions to Brand Building (Palgrave Advances in Luxury)