£182.06

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£182 today · previous high £182 · all-time low £170

IGI Global Global Marketing Strategies for the Promotion of Luxury Goods (Advances in Marketing, Customer Relationship Management, and E-Services)

Amazon

Price History & Forecast

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Last 22 days · 22 data points (no recent data)

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£182.06 £168.73 £171.64 £174.55 £177.45 £180.36 £183.27 25 July 2026 30 July 2026 04 August 2026 09 August 2026 15 August 2026
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Price Distribution

Price distribution over 22 days • 2 price levels

Days at Price
Current Price
21 days 1 day · current 0 5 11 16 21 £170 £182 Days at Price

Price Analysis

Most common price: £170 (21 days, 95.5%)

Price range: £170 - £182

Price levels: 2 different prices over 22 days

Description

Vast markets for high-symbolic-value goods serve as an expansive worldwide arena where luxury brands and products compete for consumer attention. As global luxury markets have grown and continue to grow, uncovering successful methods for maintaining brand image and consumer desire is critical to the success of high-end brands. Global Marketing Strategies for the Promotion of Luxury Goods explores the latest promotional trends, business models, and challenges within the luxury goods market. Focusing on strategies for achieving competitive advantage, new market development, as well as the role of the media in luxury brand building, this timely reference publication is designed for use by business professionals, researchers, and graduate-level students.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
30 April 2016
Listed Since
29 January 2016

Barcode

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