£319.35

Quietly trending down. £15 cheaper than a month ago.

£319 today · £334 a month ago · £344 two months ago

Information Science Reference Handbook of Research on Consumerism in Business and Marketing

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Price History & Forecast

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Last 84 days · 84 data points (no recent data)

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£344.02 £152.60 £194.36 £236.13 £277.89 £319.66 £361.42 12 August 2026 01 September 2026 22 September 2026 13 October 2026 03 November 2026
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Price distribution over 84 days • 7 price levels

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2 days 8 days 9 days · current 12 days 16 days 7 days 30 days 0 8 15 23 30 £170 £296 £319 £334 £338 £339 £344 Days at Price

Price Analysis

Most common price: £344 (30 days, 35.7%)

Price range: £170 - £344

Price levels: 7 different prices over 84 days

Description

Explore the evolving relationship between corporations and the modern consumer with this comprehensive research handbook. As the consumerist movement grows, businesses face increased responsibility regarding their ethical and social obligations. This volume provides deep insights into how companies can navigate a consumer-driven market through improved customer relationships and strategic marketing practices. Part of the Advances in Marketing Customer Relationship Management and E-services Book Series, this text focuses on diverse research topics within the global marketplace. It examines the ways businesses can succeed by understanding consumerism and adapting to the changing demands of today's economic landscape.

Key Features

Provides research on diverse topics regarding consumerism in the global marketplace.

Examines how businesses can improve their relationships with customers in a consumer-driven market.

Part of the Advances in Marketing Customer Relationship Management and E-services Book Series.

Offers insights into the ethical and social obligations of corporations toward their customers.

Published by Information Science Reference to support academic and professional business research.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
31 March 2014
Listed Since
24 December 2013

Barcode

No barcode data available

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