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De Gruyter Mouton Public Relations Handbook - Communication Science

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Description

Explore the complex world of public relations with this comprehensive volume from the Handbooks of Communication Science series. This book provides an up-to-date overview of the profession and its theoretical foundations. Readers can examine key concepts, models, and theories while discovering new theorizing efforts from recent years. By bringing together scholars from different parts of the world and various disciplinary traditions, this handbook offers a global perspective on one of the most contested communication professions. It is designed to guide readers through a journey of both the practice and the academic discipline of public relations.

Key Features

This De Gruyter Mouton publication provides an up-to-date overview of the public relations profession.

The volume covers essential concepts, models, and theories within the discipline of communication science.

Readers can explore new theorizing efforts developed in recent years to understand the field.

The text features contributions from global scholars representing different theoretical traditions.

This handbook is part of the Handbooks of Communication Science, volume 27.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
08 February 2021
Listed Since
26 July 2017

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