Adv This is PR W/Infotrac 9e (Thomson Advantage Books) - Image 1

£72.99

WADSWORTH Adv This is PR W/Infotrac 9e (Thomson Advantage Books)

Name: Adv This is PR W/Infotrac 9e (Thomson Advantage Books)
Brand: WADSWORTH
Price: 72.99 GBP
Availability: InStock

Public Relations

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Description

THIS IS PR: THE REALITIES OF PUBLIC RELATIONS provides information and guidance that will be useful to the experienced public relations practitioner as well as to the beginning student. Students are introduced to the world of public relations through a strong emphasis on the fundamentals, such as history and research, as well as emerging issues, such as technology, ethics, and the international aspects of public relations. With numerous examples, strategies, tactics and case studies, students are sure to be engaged and prepared!

Product Specifications

Brand: WADSWORTH
Format: paperback
ASIN: 0495091324
Category: Books > Subjects > Business, Finance & Law > Sales & Marketing > Public Relations
Domain: Amazon UK
Release Date: 27 April 2006
Listed Since: 04 January 2007

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WADSWORTH Adv This is PR W/Infotrac 9e (Thomson Advantage Books)

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