Cognella Marketing Management: Strategic Framework and Tools - Image 1

£108.84

Cognella Academic Publishing Cognella Marketing Management: Strategic Framework and Tools

Name: Cognella Marketing Management: Strategic Framework and Tools
Brand: Cognella Academic Publishing
Price: 108.84 GBP
Availability: InStock

Call Centre Management

It has never been this cheap. We have no record of a lower price.

£109 today · cheaper than every other day in the last 3 months

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 10 days · 10 data points (no recent data)

Historical

Generating forecast…

Price Distribution

Price distribution over 10 days • 1 price levels

Days at Price

Price Analysis

Most common price: £109 (10 days, 100.0%)

Price range: £109 - £109

Price levels: 1 different prices over 10 days

Description

Attract new customers and strengthen brand loyalty with Marketing Management: A Strategic Framework and Tools for Success. Published by Cognella Academic Publishing, this book provides a balanced approach by combining academic insight with practical application. It is designed to help readers master the strategic process and the fundamental tools needed to deliver effective marketing management. The text is organized into two distinct sections for easy navigation. The first section covers core concepts and explores the three essential stages of the Strategic Marketing Framework: situation analysis, strategy formulation, and marketing execution. This structured approach helps readers build a strong foundation for managing marketing efforts in real-world scenarios. Whether you are looking to understand the theory or apply tools to your business, this book serves as a guide for driving success through strategic planning.

Key Features

Strategic Marketing Framework: Learn the three vital stages of marketing including situation analysis, strategy formulation, and marketing execution.

Balanced Learning Approach: Combines academic theory with practical application to help you use marketing tools in real business environments.

Customer Attraction Tools: Learn concepts designed to act like a magnet to attract new customers and bring existing customers closer to your brand.

Structured Two-Section Format: The book is organized into two distinct parts to help you master core concepts and strategic processes efficiently.

Effective Management Guidance: Focuses on the fundamental tools required to deliver successful and professional marketing management.

Product Specifications

Brand: Cognella Academic Publishing
Format: hardcover
ASIN: 1793580081
Category: Books > Subjects > Business, Finance & Law > Management > Call Centre Management
Domain: Amazon UK
Release Date: 15 February 2022
Listed Since: 08 June 2022

Barcode

No barcode data available

Cognella Academic Publishing Cognella Marketing Management: Strategic Framework and Tools

It has never been this cheap. We have no record of a lower price.

Price History & Forecast

Price Distribution

Price Analysis

Description

Key Features

Product Specifications

Barcode

Similar Products You Might Like

Marketing Management: A Strategic Framework and Tools for Success

MARKETING MANAGEMENT (MCGRAW HILL/IRWIN SERIES IN MARKETING)

Strategic Marketing Management: Planning, implementation and control

Strategic Marketing Management: Planning, implementation and control

Wiley Basic Marketing Management - Paperback Textbook

The CIM Handbook of Strategic Marketing: A Practical Guide for Designing and Implementing Effective Marketing Strategies

Valuepack: Principles of Marketing with The Media

Market-Driven Management: Strategic and Operational Marketing

Prins Marketing, Operations Management, Financial Accounting and Reporting, E-Business and E-Commerce, Marketing, Management AccountingNon-Specialists, Corp Strategy, Economics and Course Box E

The Art & Science of Marketing: Marketing for Marketing Managers

Strategic Marketing Planning and Control: Plannning and Control

Online Course Pack:Principles of Marketing:Eusropean Edition/Solomon:Consumer Behaviour Enhanced Media Ed/Essential Guide to Marketing Planning/How to Write Essays & Assignments/Comp Webs SAC

Marketing

Valuepack: Principles of Marketing: European Edition with Economics for Business

Marketing Management ISE

Online Course Pack: Marketing Strategy and Competitive Positioning with OneKey Blackboard Access Card: Kotler, Principles of Marketing Euro and Principles of Marketing:European Edition

Marketing Strategy: Based on First Principles and Data Analytics

Marketing Your Business: A Guide to Developing a Strategic Marketing Plan

Loose-leaf Edition Marketing

Online Course Pack:Principles of Marketing:European Edition/Companion Website Student Access Card:Principles of Marketing European Edition/Essential ... Marketing Planning/Marketing PlanPro Premier

Essentials Of Modern Marketing: Italy Edition

Routledge Frameworks for Market Strategy: European Edition

Online Course Pack:Strategic Brand Management/Research Methods for Business Students/International Economics/Organizational Behavior /CWS Graderacker ... CWS SAC/Ess Guide to Mrktg Planning

Marketing