£138.27

Routledge Product Marketing for Technology Companies

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Last 583 days • 583 data points (No recent data available)

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£138.27 £93.97 £103.64 £113.30 £122.97 £132.63 £142.30 09 June 2024 01 November 2024 27 March 2025 19 August 2025 12 January 2026

Price Distribution

Price distribution over 583 days • 8 price levels

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26 days 15 days 15 days 251 days 90 days 159 days 5 days 22 days · current 0 63 126 188 251 £98 £110 £113 £119 £127 £128 £137 £138 Days at Price

Price Analysis

Most common price: £119 (251 days, 43.1%)

Price range: £98 - £138

Price levels: 8 different prices over 583 days

Description

The author compresses his twenty years of experience to take a step-by-step approach to the product life-cycle, and covers areas such as: * selecting target markets * creating a positioning statement * writing a financial paragraph * motivating others thereby demonstrating how to act as a bridge between sales, development and finance. Successfully marketing products for technology companies requires the application of precision marketing techniques, and in this book the author teaches how to focus on the whole product and create real solutions that match the market needs.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
31 December 2016
Listed Since
21 November 2016

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