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£81.48
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£81 today · usual range £67–£83 · best ever £67
Wiley Marketing Research, 12th Edition - Business Textbook
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Last 27 days · 27 data points (no recent data)
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Price Distribution
Price distribution over 27 days • 3 price levels
Price Analysis
Most common price: £67 (25 days, 92.6%)
Price range: £67 - £83
Price levels: 3 different prices over 27 days
Description
Key Features
This 12th Edition from Wiley teaches students how to use analytics to develop actionable market insights.
The textbook covers both marketing research theory and practice to provide a complete understanding of the subject.
An applications-based approach uses real data and real research to prepare students for professional environments.
Content is grounded in the authors' 50 years of combined experience in the marketing research industry.
Students learn to design, conduct, analyze, and integrate marketing research to inform business decisions.
Product Specifications
- Brand
- Wiley
- Format
- paperback
- ASIN
- 1119716314
- Domain
- Amazon UK
- Release Date
- 25 March 2021
- Listed Since
- 20 March 2021
Barcode
No barcode data available
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