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Sage Publishing Sage Advertising Creative: Strategy, Copy, and Design Book

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Last 57 days · 57 data points (no recent data)

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£104.63 £33.54 £49.05 £64.56 £80.07 £95.58 £111.09 25 July 2026 08 August 2026 22 August 2026 05 September 2026 19 September 2026
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Price Distribution

Price distribution over 57 days • 3 price levels

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Current Price
26 days · current 4 days 27 days 0 7 14 20 27 £40 £103 £104 Days at Price

Price Analysis

Most common price: £104 (27 days, 47.4%)

Price range: £40 - £104

Price levels: 3 different prices over 57 days

Description

Advertising Creative, Sixth Edition by Sage Publishing provides essential principles and practical information for students and professionals. Written by award-winning experts Tom Altstiel, Jean Grow, Dan Augustine, and Joanna Jenkins, this edition delivers real-world insights into the modern advertising landscape. Readers gain knowledge on diverse sectors including social media, global advertising, business-to-business, in-house teams, and small agencies. The text provides a deep dive into digital technology and its impact on the industry, helping users navigate current trends with professional expertise. This resource focuses on the core elements of strategy, copy, and design to prepare you for the evolving world of creative advertising.

Key Features

This Sixth Edition from Sage Publishing focuses on key principles and practical information for advertising students and professionals.

Authors Tom Altstiel, Jean Grow, Dan Augustine, and Joanna Jenkins provide real-world insights based on their experience as award-winning experts.

The content covers diverse advertising environments including social media, global markets, and business-to-business sectors.

Learn about different agency structures such as in-house teams and small agencies to understand various industry roles.

Explore the implications of digital technology on the advertising industry through a deep dive into modern technological shifts.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
18 May 2022
Listed Since
01 November 2021

Barcode

No barcode data available

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