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Routledge - The Continuum of Consumer Choice Book

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£145.00 £125.44 £129.71 £133.98 £138.24 £142.51 £146.78 25 July 2026 31 July 2026 07 August 2026 14 August 2026 21 August 2026
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11 days · current 16 days 1 day 0 4 8 12 16 £127 £128 £145 Days at Price

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Most common price: £128 (16 days, 57.1%)

Price range: £127 - £145

Price levels: 3 different prices over 28 days

Description

The Continuum of Consumer Choice, part of the Routledge Studies in Marketing series, offers an inter-disciplinary exploration of human consumption. Moving beyond standard marketing or consumer psychology textbooks, this book treats consumer choice as a microcosm of human activity through the lens of social science. It examines the spectrum of human experiences that are both particular and all-pervading. By studying consumer choice as a paradigm of human socio-economic activity, this text seeks to provide a deeper understanding of its philosophical and socio-economic bases. This work is designed for those seeking a novel view of how consumption functions within the broader context of social science and human behavior.

Key Features

This Routledge publication is part of the specialized Routledge Studies in Marketing series.

The text provides an inter-disciplinary exploration of the multi-faceted nature of human consumption.

It offers a perspective based on social science rather than traditional marketing or psychology textbooks.

The book examines the socio-economic and philosophical bases of consumer choice as a human paradigm.

It explores consumer choice as a microcosm of human activity that transcends standard academic boundaries.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
12 March 2024
Listed Since
29 September 2023

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