£41.64

Routledge Images of Nations and International Public Relations

Name: Routledge Images of Nations and International Public Relations
Brand: Routledge
Price: 41.64 GBP
Availability: InStock

Public Relations

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Description

Explore the complex relationship between national identity and global communication in Images of Nations and International Public Relations. Part of the Routledge Communication Series, this volume examines how the perception of a country affects its role on the world stage. It investigates the fundamental idea that state behavior functions as a social system, often operating independently from the specific motives of individual leaders or citizens. While states act as systems, international activities are heavily reliant on personal relationships. This book provides a deep look into the deliberate attempts made to change and manage these national images. It is an essential resource for understanding how international public relations works in practice. This interdisciplinary study offers valuable insights for anyone studying the connection between social systems, personal diplomacy, and global reputation management.

Key Features

Analyzes the importance of national images within the field of international relations.

Examines how state behavior functions as a social system distinct from individual motives.

Investigates the role of personal relationships in driving international activities.

Studies deliberate methods used to induce changes in how nations are perceived.

Provides an interdisciplinary approach to the subject of global public relations.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0805817131
Category: Books > Subjects > Business, Finance & Law > Sales & Marketing > Public Relations
Domain: Amazon UK
Release Date: 01 October 1996
Listed Since: 23 December 2006

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Routledge Images of Nations and International Public Relations

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