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£61 today · previous high £61 · all-time low £55
PEARSON EDUCATION Pearson Marketing Communications, 9th Edition by Fill and Turnbull
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Description
Key Features
This 9th edition textbook by Fill and Turnbull is a leading resource for studying marketing communications.
Pearson Education provides a text that combines theoretical frameworks with contemporary marketing practice.
The content is ideal for both undergraduate and postgraduate students studying Marketing and related fields.
Learn the specific processes and actions needed to engage audiences with brands, products, and services.
Gain a solid grasp of the various methods and issues surrounding modern marketing communications.
Product Specifications
- Brand
- PEARSON EDUCATION
- Format
- paperback
- ASIN
- 1292400323
- Domain
- Amazon UK
- Release Date
- 19 January 2023
- Listed Since
- 19 May 2022
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