Pearson Foundations of Menu Planning - Culinary Textbook - Image 1

£131.46

PEARSON EDUCATION Pearson Foundations of Menu Planning - Culinary Textbook

Name: Pearson Foundations of Menu Planning - Culinary Textbook
Brand: PEARSON EDUCATION
Price: 131.46 GBP
Availability: InStock

Careers

31 prices in 30 days. Set your target and stop checking.

£131 today · 31 changes in last 30 days · range £116–£132

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Price distribution over 91 days • 4 price ranges

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Price range: £98 - £132

Price levels: 4 price ranges over 91 days

Description

Master the art of food service management with Foundations of Menu Planning by Pearson Education. This comprehensive guide teaches you how to create a professional menu from start to finish, following the exact steps used by industry experts. Learn how to treat menus as effective marketing mechanisms, cost control tools, and vital communication devices for your business. The book walks you through the entire process, beginning with how to identify and define a target market. You will gain practical knowledge on understanding different menu styles, developing beverage menus, and the technical aspects of costing recipes and determining menu prices. It also provides methods for analyzing and engineering existing menus to improve performance. With unique insights into unwritten menus, this text provides the essential knowledge needed for success in the culinary and hospitality sectors.

Key Features

Step-by-step guidance through the professional menu planning process from start to finish.

Learn to use menus as marketing tools and cost control mechanisms for food service operations.

Practical instruction on identifying target markets and understanding various menu styles.

Detailed methods for costing recipes and determining accurate menu prices.

Strategies for analyzing and engineering existing menus to optimize business results.

Specialized training on creating beverage menus and managing unwritten menus.

Product Specifications

Brand: PEARSON EDUCATION
Format: paperback
ASIN: 0134484479
Category: Books > Subjects > Business, Finance & Law > Careers
Domain: Amazon UK
Release Date: 10 October 2018
Listed Since: 05 November 2016

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PEARSON EDUCATION Pearson Foundations of Menu Planning - Culinary Textbook

31 prices in 30 days. Set your target and stop checking.

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