£114.29

MACMILLAN COVID-19, Technology and Marketing Book

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Description

Explore the changing landscape of business and digital trends with COVID-19, Technology and Marketing: Moving Forward and the New Normal. Published by Palgrave Macmillan, this book examines how global shifts impact the way companies operate and connect with consumers. As markets adapt to a post-pandemic world, understanding the intersection of technology and marketing strategy becomes essential for professionals. This text provides insights into the new normal, helping readers navigate the evolving e-business environment. Whether you are a student, researcher, or business professional, this resource offers a look at the digital transformations driving modern commerce. Gain a better understanding of how technological advancements and shifting consumer behaviors shape the future of marketing. This book serves as a valuable addition to any collection focused on e-commerce and business evolution in a rapidly changing global economy.

Key Features

Examines the impact of the pandemic on global marketing and technology trends.

Provides insights into navigating the new normal within the business sector.

Focuses on the evolution of e-commerce and digital business strategies.

Published by Palgrave Macmillan for academic and professional use.

Offers a perspective on how technology drives modern marketing shifts.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
12 July 2022
Listed Since
15 June 2022

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No barcode data available

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