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£107.82
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£108 today · cheaper than every other day in the last 3 months
Palgrave Contemporary Marketing Strategy - Consumer Behavior Analysis
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Price distribution over 72 days • 1 price levels
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Most common price: £108 (72 days, 100.0%)
Price range: £108 - £108
Price levels: 1 different prices over 72 days
Description
Key Features
Published by Palgrave Macmillan, a leading academic publisher specialising in business and management education texts.
Focuses on consumer behaviour analysis as the foundation for developing effective contemporary marketing strategies.
Provides frameworks and tools that managers can apply to real business decisions and competitive strategy development.
Combines theoretical concepts with practical applications and case studies relevant to modern marketing challenges.
Designed for business professionals, marketing managers and students pursuing advanced studies in e-commerce and strategic marketing.
Product Specifications
- Brand
- Palgrave
- Format
- hardcover
- ASIN
- 3031959205
- Domain
- Amazon UK
- Release Date
- 02 October 2025
- Listed Since
- 07 May 2025
Barcode
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