Consumer Demographics and Behaviour: Markets are People: 30 (The Springer Series on Demographic Methods and Population Analysis, 30) - Image 1

£107.32

Springer Consumer Demographics and Behaviour: Markets are People: 30 (The Springer Series on Demographic Methods and Population Analysis, 30)

Name: Consumer Demographics and Behaviour: Markets are People: 30 (The Springer Series on Demographic Methods and Population Analysis, 30)
Brand: Springer
Price: 107.32 GBP
Availability: InStock

Anthropology & Sociology

Same price for 14 weeks. Today is much like next week.

£107 for 101 days straight · last change was Oct 2025

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 581 days • 581 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 581 days • 4 price levels

Days at Price

Current Price

Price Analysis

Most common price: £107 (283 days, 48.7%)

Price range: £102 - £120

Price levels: 4 different prices over 581 days

Description

This is the book that market strategists have been waiting for to position themselves in global markets and take advantage of the opportunities that demographic bonuses and deficits offer to them and their products. It is also a book for teachers and students of consumer behaviour to grasp the importance of the life cycle as a framework that shapes the demand for goods and services determined by changes in social, economic and physical functioning. It gives insights into gendered consumer behaviour and cohort effects. It presents a range of views on consumer behaviour and how demographic perspectives enhance these perspectives. The book offers conceptual and analytical tools that can be used in the assessment of population characteristics as determinants of market size, composition and potential for a variety of products. It offers organising frameworks as well as empirical evidence of consumer behaviour in clusters of markets, with different rates of population growth and age distribution that affect consumers’ priorities and demand for basic and progressive commodities. The book shows commonalities as well as differences in consumer behaviour arising from different cultures and social customs. It uses analytical tools that are explained and accessible to readers with a range of competences. It is a book that can give a better understanding of consumer behaviour and market opportunities to the practitioner. It can also be used for the instruction of students in demography, consumer behaviour and marketing.

Product Specifications

Brand: Springer
Format: paperback
ASIN: 9400793235
Category: Books > Subjects > Biography > Medical, Legal & Social Sciences > Anthropology & Sociology
Domain: Amazon UK
Publication Date: 26 January 2014
Listed Since: 05 December 2013

Barcode

No barcode data available

Springer Consumer Demographics and Behaviour: Markets are People: 30 (The Springer Series on Demographic Methods and Population Analysis, 30)

Same price for 14 weeks. Today is much like next week.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Consumer Behaviour: A European Perspective

Consumer Behavior: Empirical Research (Legend in Marketing)

Consumption and Gender in Southern Europe since the Long 1960s

Multilevel Synthesis: From the Group to the Individual: 18 (The Springer Series on Demographic Methods and Population Analysis, 18)

The Unmanageable Consumer (Third Edition)

Consumer Behavior: Science and Practice, International Edition

The Continuum of Consumer Choice (Routledge Studies in Marketing)

Social Psychology of Consumer Behavior (Frontiers of Social Psychology)

Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research, Volume 11

The Internal Structure of U. S. Consumption Expenditures

Contemporary Consumer Culture Theory (Routledge Studies in Marketing)

Contemporary Consumer Culture Theory (Routledge Studies in Marketing)

Cross Cultural Issues in Consumer Science and Consumer Psychology: Current Perspectives and Future Directions

International Handbook on Gender and Demographic Processes: 8 (International Handbooks of Population, 8)

Consumer Psychology: A Life Span Developmental Approach

Oxford Handbook of Consumption - Oxford University Press

Lifestyle Market Segmentation

Multifaceted Explorations of Consumer Culture and Its Impact on Individuals and Society

Routledge Visual Methods in Marketing and Consumer Research

Emotion in Advertising: Theoretical and Practical Explorations

Multifaceted Explorations of Consumer Culture and Its Impact on Individuals and Society (Advances in Marketing, Customer Relationship Management, and E-services)

Deception In The Marketplace: The Psychology of Deceptive Persuasion and Consumer Self-Protection

Routledge Twentieth Century Population Thinking - Primary Sources

Research in Consumer Behavior: 11