Legends in Marketing: Shelby D. Hunt - Image 1

£193.19

Sage Publications Legends in Marketing: Shelby D. Hunt

Name: Legends in Marketing: Shelby D. Hunt
Brand: Sage Publications
Price: 193.19 GBP
Availability: InStock

Economics

This is the usual price. Wait for it to drop, or tell us your number.

£193 today · usual range £106–£350 · best ever £106

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 31 days · 31 data points (no recent data)

Historical

Generating forecast…

Price Distribution

Price distribution over 31 days • 4 price levels

Days at Price

Current Price

Price Analysis

Most common price: £350 (18 days, 58.1%)

Price range: £106 - £350

Price levels: 4 different prices over 31 days

Description

The Legends in Marketing series captures the essence of the most important contributions made in the field of marketing in the past hundred years. It reproduces the seminal works of the legends in the field, which is supplemented by interviews of these legends as well as by the opinions of other scholars about their work. The series comprises various sets, each focused on the multiple ways in which a legend has contributed to the field. This second set in the series, consisting of 10 volumes, is a tribute to Shelby D Hunt Known for his pioneering work in the application of theory and philosophy of science in marketing, Professor Hunt is one of the most cited scholars of marketing. His book, Foundations of Marketing Theory: Toward a General Theory of Marketing, is considered to be a classic. This set includes: Volume 1: Marketing Theory: The Nature and Scope of Marketing Editor: Paul Busch Volume 2: Marketing Theory: Philosophy of Science Foundations of Marketing Editor: Jagdip Singh Volume 3: Marketing Theory: Philosophy of Science Controversies in Marketing Editor: Roy D Howell Volume 4: Channels of Distribution Editor: James R Brown Volume 5: Macromarketing, Ethics, and Social Responsibility: The Development Period Editor: Scott J Vitell Volume 6: Macromarketing, Ethics, and Social Responsibility: The Research Tradition Period Editor: John R Sparks Volume 7: Marketing Management and Strategy Editor: Rajan Varadarajan Volume 8: Relationship Marketing Editor: Robert M Morgan Volume 9: Resource-Advantage Theory: The Development Period Editor: O C Ferrell Volume 10: Resource-Advantage Theory: The Research Tradition Period Editor: Dennis B Arnett

Product Specifications

Brand: Sage Publications
Format: paperback
Pack Size: 10 items
ASIN: 8132105206
Category: Books > Subjects > Business, Finance & Law > Economics
Domain: Amazon UK
Release Date: 03 March 2011
Listed Since: 12 May 2010

Barcode

No barcode data available

Sage Publications Legends in Marketing: Shelby D. Hunt

This is the usual price. Wait for it to drop, or tell us your number.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Marketing Theory: Foundations, Controversy, Strategy, and Resource-advantage Theory

Marketing: Critical Perspectives on Business and Management

Essentials of Marketing

Marketing Skills in Practice: Developing a Successful Marketing Career

Marketing Theory: Evolution and Evaluation

The Art & Science of Marketing: Marketing for Marketing Managers

FUNDAMENTALS OF MARKETING

Essentials Of Modern Marketing: Italy Edition

Marketing: Einführung in die Absatzpolitik

The Routledge Companion to Strategic Marketing (Routledge Companions in Marketing, Advertising and Communication)

History Of Marketing Science, The: 3 (World Scientific-Now Publishers Series in Business)

Sage Publications Rethinking Marketing - Critical Marketing Text

Strategic Marketing Planning and Control: Plannning and Control

The Practical Marketing Workbook: Over 250 exercises for teaching marketing Ideal for flipped classrooms

Marketing Research: Planning, Process, Practice

Principles of Marketing: A Value-Based Approach

Marketing, Rhetoric and Control: The Magical Foundations of Marketing Theory (Routledge Studies in Marketing)

Essentials of Modern Marketing: Inaugural Pakistan Edition

Marketing Strategy: Based on First Principles and Data Analytics

Research traditions in marketing: 5 (International Series in Quantitative Marketing, 5)

Valuepack: Principles of Marketing with The Media

Critical Marketing: Defining the Field

MARKETING (The International Library of Critical Writings in Business History series)

New Directions in Critical Marketing Studies (SAGE Library in Marketing)