£178.99

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£179 today · usual range £156–£188 · best ever £156

Business Science Reference Impacts of Online Advertising on Business Performance

Amazon

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Last 71 days · 71 data points (no recent data)

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£188.00 £152.78 £160.46 £168.15 £175.83 £183.52 £191.20 25 July 2026 11 August 2026 29 August 2026 15 September 2026 03 October 2026
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Price Distribution

Price distribution over 71 days • 5 price levels

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12 days 1 day · current 15 days 30 days 13 days 0 8 15 23 30 £156 £179 £180 £185 £188 Days at Price

Price Analysis

Most common price: £185 (30 days, 42.3%)

Price range: £156 - £188

Price levels: 5 different prices over 71 days

Description

Creating a brand??s image to ultimately sell promoted products has made digital advertising a key instrument for reaching marketing and business goals for many companies. In order to expand fan bases, promote company culture, and engage in communication with current customers, business professionals have made monitoring the impact of their advertisements a fundamental priority. Impacts of Online Advertising on Business Performance is a collection of innovative research that merges the theoretical background presented in the scientific research with the practical experience and real-life data originating from real advertising campaigns and website traffic. While highlighting topics including data analytics, digital advertising, and consumer behavior, this book is ideally designed for managers, marketers, advertisers, business administrations, researchers, industry professionals, investors, academicians, and students concerned with the management of online marketing activities.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
22 November 2019
Listed Since
27 January 2020

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