McGraw-Hill Education Strategic Marketing (McGraw-Hill/Irwin Series in Marketing)

Market-Led Strategic Change: Transforming the process of going to market

Routledge

Strategic Management with Corporate Governance Update and PowerWeb

McGraw-Hill Irwin

Strategic Marketing Management: A Process Based Approach

Cengage Learning

Preface to Marketing Management

McGraw-Hill Education

Creating Customer Value Through Strategic Marketing Planning: A Management Approach

Springer

Creating Customer Value Through Strategic Marketing Planning: A Management Approach

Springer

Strategic Management: Concepts and Cases: Competitiveness and Globalization

Cengage Learning

Marketing: An Introduction -- Global Edition

PEARSON EDUCATION

Strategic Management: Text and Cases with Comp Case Guide for Instructors

McGraw-Hill Irwin

Strategy and Performance: Achieving Competitive Advantage in the Global Marketplace

MACMILLAN

Strategic Marketing For Health Care Organizations: Building A Customer-Driven Health System, 2nd Edition

Jossey-Bass

With PowerWeb (IMC: Using Advertising and Promotion to Build Brands)

McGraw-Hill Irwin

Global Marketing, Global Edition

PEARSON EDUCATION

Marketing Management, Canadian Edition

PEARSON EDUCATION

Marketing Strategy & Management

Sage Publications

Strategic International Marketing: Strategy Development and Implementation

Routledge

Student Package (No. 1) (Essentials of Marketing)

McGraw-Hill Irwin

Marketing Communications (Global Management Series): An advertising, promotion and branding perspective

Knowledge-Based Marketing: The 21st Century Competitive Edge

Sage Publications

Marketing Research: Within a Changing Information Environment

Marketing Analytics: Strategic Models and Metrics

CREATESPACE

Accounting for Marketing

Cengage Learning

Marketing: Instructor′s Manual

Wiley-Blackwell

Social Marketing in Action: Cases from Around the World (Springer Texts in Business and Economics)

Springer