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£71.46
Wiley Strategic Marketing For Health Care Organizations 2nd Ed
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Most common price: £72 (40 days, 44.4%)
Price range: £57 - £73
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Description
Key Features
Updated second edition that addresses current real-world health care problems and industry needs.
Stepwise approach designed to guide readers through the entire marketing management process.
Built on a strong foundation of core marketing management principles applied to health care.
Developed by experts with extensive experience in medicine, health management, and academia.
Focuses on building customer-driven health systems to improve organizational outcomes.
Product Specifications
- Brand
- Wiley
- Format
- paperback
- ASIN
- 1118355830
- Domain
- Amazon UK
- Release Date
- 29 January 2021
- Listed Since
- 08 December 2017
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