£54.99

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£55 today · previous high £55 · all-time low £53

Cengage Learning Accounting for Marketing

Amazon

Price History & Forecast

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Last 72 days · 72 data points (no recent data)

Historical
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£54.99 £52.79 £53.27 £53.75 £54.23 £54.71 £55.19 11 August 2026 28 August 2026 15 September 2026 03 October 2026 21 October 2026
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Price Distribution

Price distribution over 72 days • 2 price levels

Days at Price
Current Price
3 days 69 days · current 0 17 35 52 69 £53 £55 Days at Price

Price Analysis

Most common price: £55 (69 days, 95.8%)

Price range: £53 - £55

Price levels: 2 different prices over 72 days

Description
Accounting for Marketing shows how management accounting can play a valuable role in the planning and control of marketing activities and highlights current thinking in strategic management accounting and accounting for marketing assets. Both marketing and distribution planning and performance measurement are analysed as well as strategic issues and the book enables students to gain a greater understanding of how to design and apply management accounting systems in order to improve organisational effectiveness by using better organisational control. Accounting for Marketing is an authoritative introduction to the problems in accounting in marketing and provides valuable insight into how these can be overcome.

Key Features

Used Book in Good Condition

Product Specifications
Brand
Cengage Learning
Format
paperback
ASIN
1861524684
Category
Books > Subjects > Business, Finance & Law > Sales & Marketing > Advertising
Domain
Amazon UK
Release Date
29 April 1999
Listed Since
18 December 2006

Barcode

No barcode data available

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