£75.00

Wiley Quantitative Analysis in Marketing Management: Concepts and Techniques

Price data checked 5 days ago

View at Amazon

We'll watch every seller, every day. One email when your price arrives.

It has never been this cheap. We have no record of a lower price.

£75 today · cheaper than every other day in the last 3 months

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey
↓ Forecast
where the price is heading next
↓ Statistics
all-time high & low, recent range
↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 86 days • 86 data points (No recent data available)

Historical
Generating forecast...
£75.00 £71.25 £72.75 £74.25 £75.75 £77.25 £78.75 01 March 2026 22 March 2026 12 April 2026 03 May 2026 25 May 2026

Price Distribution

Price distribution over 86 days • 1 price levels

Days at Price
86 days 0 22 43 65 86 £75 Days at Price

Price Analysis

Most common price: £75 (86 days, 100.0%)

Price range: £75 - £75

Price levels: 1 different prices over 86 days

Description

Quantitative marketing is not an easy subject to grasp. Quantitative Analysis in Marketing Management introduces a kinder, gentler approach to the various quantitative concepts and techniques in marketing management. This exciting new book examines techniques drawn from other management disciplines (e.g. financial management and operations management) and shows how these techniques can be applied to marketing management. To aid comprehension, a number of problems and case studies are included at the end of each chapter. The text is divided into three parts:statistics, demand analysis and forecasting;financial analysis, operations and control systems; andfuture trendsQuantitative Analysis in Marketing Management is suitable for undergraduate and MBA students enrolled in marketing management, market analysis and forecasting, strategic marketing, marketing research courses, together with MSc marketing courses.

Product Specifications

Brand
Wiley
Format
hardcover
Domain
Amazon UK
Release Date
14 May 1998
Listed Since
19 January 2007

Barcode

No barcode data available

Similar Products You Might Like

83% match

Marketing: Instructor′s Manual

Wiley-Blackwell

£63.99 25 May 2026
Accounting for Marketing
82% match

Accounting for Marketing

Cengage Learning

£52.99 17 May 2026
Quantitative Analysis in Archaeology
82% match

Quantitative Analysis in Archaeology

Wiley-Blackwell

£40.68 26 May 2026
Cost Management: Measuring, Monitoring, and Motivating Performance (Management Accounting)
82% match

Cost Management: Measuring, Monitoring, and Motivating Performance (Management Accounting)

Wiley

£62.41 27 May 2026
Cellular Marketing
81% match

Cellular Marketing

Wiley

£124.30 25 May 2026
Marketing Research: Within a Changing Information Environment
81% match

Marketing Research: Within a Changing Information Environment

£130.06 29 May 2026
Creating Customer Value Through Strategic Marketing Planning: A Management Approach
81% match

Creating Customer Value Through Strategic Marketing Planning: A Management Approach

Springer

£76.38 27 May 2026
Creating Customer Value Through Strategic Marketing Planning: A Management Approach
81% match

Creating Customer Value Through Strategic Marketing Planning: A Management Approach

Springer

£85.61 25 May 2026
Quantitative Sensory Analysis: Psychophysics, Models and Intelligent Design
81% match

Quantitative Sensory Analysis: Psychophysics, Models and Intelligent Design

Wiley

£144.91 23 May 2026
Cases in Advertising and Marketing Management: Real Situations for Tomorrow's Managers
81% match

Cases in Advertising and Marketing Management: Real Situations for Tomorrow's Managers

Rowman & Littlefield Publishers

£69.99 25 May 2026
Wiley Pathways Marketing: Essential Techniques and Strategies Geared Towards Results
80% match

Wiley Pathways Marketing: Essential Techniques and Strategies Geared Towards Results

Wiley

£71.90 21 May 2026
Quantitative Methods for Business, International Edition (with Student CD-ROM)
80% match

Quantitative Methods for Business, International Edition (with Student CD-ROM)

South-Western

£54.94 27 May 2026
Quantitative Methods for Management Decisions
80% match

Quantitative Methods for Management Decisions

McGraw-Hill Education

£50.00 27 May 2026
Marketing Decisions Under Uncertainty: 6 (International Series in Quantitative Marketing, 6)
80% match

Marketing Decisions Under Uncertainty: 6 (International Series in Quantitative Marketing, 6)

Springer

£149.36 18 May 2026
Sports Marketing: International Student Edition
79% match

Sports Marketing: International Student Edition

Routledge

£53.99 19 May 2026
Data-Driven Marketing Analytics: Research Methods and Analytical Tools
79% match

Data-Driven Marketing Analytics: Research Methods and Analytical Tools

Routledge

£155.00 25 May 2026
Strategic Management Accounting, Volume I: Aligning Strategy, Operations and Finance
79% match

Strategic Management Accounting, Volume I: Aligning Strategy, Operations and Finance

MACMILLAN

£80.97 27 May 2026
Marketing
79% match

Marketing

Routledge

£154.25 25 May 2026
Marketing Management, Canadian Edition
79% match

Marketing Management, Canadian Edition

PEARSON EDUCATION

£82.00 29 May 2026
Strategic Management Accounting: A Practical Guidebook with Case Studies (Management for Professionals)
79% match

Strategic Management Accounting: A Practical Guidebook with Case Studies (Management for Professionals)

Springer

£65.56 15 May 2026
Financial Dimensions of Marketing Decisions (Palgrave Studies in Marketing, Organizations and Society)
79% match

Financial Dimensions of Marketing Decisions (Palgrave Studies in Marketing, Organizations and Society)

MACMILLAN

£114.59 29 May 2026
Quantitative Methods for Electricity Trading and Risk Management: Advanced Mathematical and Statistical Methods for Energy Finance (Finance and Capital Markets Series)
79% match

Quantitative Methods for Electricity Trading and Risk Management: Advanced Mathematical and Statistical Methods for Energy Finance (Finance and Capital Markets Series)

MACMILLAN

£161.00 24 May 2026
Essentials of Marketing Research
79% match

Essentials of Marketing Research

Cengage Learning

£75.99 24 May 2026
Mixed-Mode Modelling: Mixing Methodologies For Organisational Intervention: 58 (Applied Optimization, 58)
79% match

Mixed-Mode Modelling: Mixing Methodologies For Organisational Intervention: 58 (Applied Optimization, 58)

Springer

£73.03 18 May 2026