Marketing: An Introduction -- Global Edition - Image 1

£57.36

PEARSON EDUCATION Marketing: An Introduction -- Global Edition

Name: Marketing: An Introduction -- Global Edition
Brand: PEARSON EDUCATION
Price: 57.36 GBP
Availability: InStock

Call Centre Management

About as cheap as it gets. The only time it was cheaper was 2 months ago.

£57 today · all-time low £55 (May 2026) · usually £58

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 83 days · 83 data points (no recent data)

Historical

Generating forecast…

Price Distribution

Price distribution over 83 days • 5 price levels

Days at Price

Current Price

Price Analysis

Most common price: £59 (29 days, 34.9%)

Price range: £56 - £60

Price levels: 5 different prices over 83 days

Description

For principles of marketing courses. A practical introduction to marketing in the digital age Marketing: An Introduction shows how effective marketing creates and captures customer value, while providing a step-by-step model for customer engagement. By exploring trends shaping modern marketing, the authors deliver the context needed to drive home basic marketing concepts, strategies and practices. The 16th Edition provides up-to-date coverage of digital developments, from AI and social media engagement to “big data” and omnichannel strategy. New brand stories, cases, in-text examples and end-of-chapter exercises illustrate contemporary brand strategies and marketing issues.

Key Features

New Store Stock

Product Specifications

Brand: PEARSON EDUCATION
Format: paperback
ASIN: 1292753498
Category: Books > Subjects > Business, Finance & Law > Management > Call Centre Management
Domain: Amazon UK
Release Date: 14 October 2025
Listed Since: 04 July 2025

Barcode

No barcode data available

PEARSON EDUCATION Marketing: An Introduction -- Global Edition

About as cheap as it gets. The only time it was cheaper was 2 months ago.

Price History & Forecast

Price Distribution

Price Analysis

Description

Key Features

Product Specifications

Barcode

Similar Products You Might Like

Global Marketing, Global Edition

Global Marketing: United States Edition

Marketing Management, Canadian Edition

BASIC MARKETING RESEARCH & SPSS 16.0 CD PKG: International Edition

Multipack: Principles of Marketing:European Edition with Global Marketing

Marketing: Real People, Real Choices + MyLab Marketing with Pearson eText, Global Edition

Valuepack:Marketing Management:United States Edition/Marketing Strategy and Competitive Positioning/Research Methods for Business Students

Principles of Marketing for a Digital Age

Principles & Practice of Marketing

Multipack: Principles of Marketing with Marketing Research, Euro Edition:An Applied Approach

Accounting for Marketing

Consumer Behavior, Global Edition + MyLab Marketing with Pearson eText (Package)

Market-Led Strategic Change: Transforming the process of going to market

Emerging Issues in Global Marketing: A Shifting Paradigm

Marketing: Instructor′s Manual

Marketing

Modern Mass Media

Principles of Marketing and Careers in Marketing

Valuepack:Marketing Management/Marketing Management and Strategy

Developing Management Skills, Global Edition

Marketing Research and SPSS 11.0: United States Edition

Marketing and Marketing Effectively: DK Essentials Manager Guide Package

Preface to Marketing Management

Principios de marketing