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£137.97
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£138 today · previous high £138 · all-time low £137
Routledge - The Connected Customer Business Book
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Last 66 days · 66 data points (no recent data)
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Price distribution over 66 days • 2 price levels
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Most common price: £138 (60 days, 90.9%)
Price range: £137 - £138
Price levels: 2 different prices over 66 days
Description
Key Features
This Routledge book examines the changing nature of consumer and business markets in a connected environment.
The text explores how social networks like Facebook, Twitter, and MySpace facilitate consumer interconnection.
Learn how improved databases and customer information create a visible evidence trail for modern businesses.
Analyze how electronic media and telecommunication advances impact consumer behavior and brand relationships.
Understand why customers seek a more participative role in their relationships with companies.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 1848728379
- Domain
- Amazon UK
- Release Date
- 20 January 2010
- Listed Since
- 17 March 2009
Barcode
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