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MACMILLAN Maladaptive Consumer Behavior: Theory, Research & Intervention

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Description

Maladaptive Consumer Behavior: Theory, Research, and Intervention is a comprehensive academic text from Palgrave Macmillan that explores problematic consumption patterns, their underlying causes, and evidence-based strategies for intervention. Part of the Palgrave Studies in Marketing, Organizations and Society series, this book bridges theory and practice to help researchers, practitioners, and policymakers understand destructive consumer behaviours such as compulsive buying, overconsumption, and addiction-related purchasing. The work synthesises contemporary research findings with practical frameworks, offering valuable insights for business professionals, behavioural economists, and those working in consumer protection and public health. Ideal for graduate students, academics, and industry experts seeking to understand the psychological, social, and economic dimensions of maladaptive consumption patterns.

Key Features

Published by Palgrave Macmillan, a leading academic publisher specialising in rigorous business and social science research.

Part of the Palgrave Studies in Marketing, Organizations and Society series, ensuring alignment with established scholarly standards.

Combines theoretical frameworks with practical intervention strategies for addressing problematic consumer behaviours.

Suitable for graduate-level study, academic research, and professional development in marketing, economics, and behavioural science.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
31 July 2025
Listed Since
09 August 2025

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