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MACMILLAN Consumption, Production, and Entrepreneurship in the Time of Coronavirus: A Business Perspective of the Pandemic

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£122.04 £113.97 £115.73 £117.49 £119.25 £121.01 £122.77 26 July 2026 09 August 2026 24 August 2026 08 September 2026 23 September 2026
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Price distribution over 60 days • 3 price levels

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27 days · current 2 days 31 days 0 8 16 23 31 £115 £121 £122 Days at Price

Price Analysis

Most common price: £122 (31 days, 51.7%)

Price range: £115 - £122

Price levels: 3 different prices over 60 days

Description

This book examines the impact of the continuing COVID-19 crisis on consumers and businesses. With stay-at-home orders and social distancing measures mandated by governments worldwide, businesses have made significant adjustments to adapt to the sudden changes caused by the pandemic. The book aims to understand what settling and thriving in the “new normal” have meant for businesses around the world. This book is divided into sections on production, consumption, and entrepreneurship and explores how consumer psychology has changed while also evaluating new digital business opportunities afforded by the pandemic. By bringing together psychology and marketing scholars, this interdisciplinary book will inform research on how businesses adapt to crises.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
23 April 2023
Listed Since
27 March 2023

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