£125.49

IGI Global Ethical Consumerism and Comparative Studies - IGI Global

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Description

Business success depends on how effectively a company interacts with its customers. As the demand for direct communication grows, companies must adapt their methods of cooperation and address the role of ethics in these interactions. This book, Ethical Consumerism and Comparative Studies Across Different Cultures: Emerging Research and Opportunities, offers a deep look into these evolving dynamics. This publication presents emerging research that explores both theoretical and practical aspects of ethical consumerism. It examines fundamental issues and their applications across multiple sectors, including business, science, and engineering. By studying these topics through a comparative lens across different cultures, readers gain a better understanding of how ethical standards influence consumer behavior and corporate strategy in a globalized market. This resource is designed for those looking to understand the connection between ethics, communication, and modern business practices.

Key Features

Explores the relationship between business success and direct customer communication strategies.

Provides research on the theoretical and practical aspects of ethical consumerism issues.

Offers a comparative look at how different cultures approach ethical consumer behaviors.

Covers applications of ethical research within the fields of business, science, and engineering.

Examines how essential ethics is related to modern company-customer communications.

Product Specifications

Format
Paperback
Domain
Amazon UK
Release Date
30 August 2019
Listed Since
05 February 2020

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