£64.98

This is the most expensive it has ever been. Walk away.

£65 today · previous high £65 · all-time low £64

Deutscher Universitätsverlag Emotionalisierung von Marken: Inter-industrieller Vergleich der Relevanz emotionaler Markenimages für das Konsumentenverhalten (Innovatives Markenmanagement)

Amazon

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 56 days · 56 data points (no recent data)

Historical
Generating forecast…
£64.98 £63.71 £63.99 £64.27 £64.54 £64.82 £65.10 25 July 2026 07 August 2026 21 August 2026 04 September 2026 18 September 2026
View at Amazon ↗

Price data last checked 35 day(s) ago - refreshing...

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↑ Price chart
when this has been cheap or pricey
↑ Forecast
where the price is heading next
↓ Statistics
all-time high & low, recent range
↑ Price alert
name your number, we'll email you

Price Distribution

Price distribution over 56 days • 2 price levels

Days at Price
Current Price
55 days 1 day · current 0 14 28 41 55 £64 £65 Days at Price

Price Analysis

Most common price: £64 (55 days, 98.2%)

Price range: £64 - £65

Price levels: 2 different prices over 56 days

Description

Tjark Christian Freundt untersucht, welcher Stellenwert emotionalen Markenimages im Vergleich zur rationalen Imagedimension tatsächlich zukommt. Hierzu stützt er sich auf nahezu 30.000 Markenbewertungen in über 13 Branchen für fast 80 Marken. Besonderen Wert legt er dabei auf Unterschiede zwischen verschiedenen Produktmärkten und unterschiedlichen Stufen im Kundenbindungszyklus. Ausgezeichnet vom Berufsverband Deutscher Markt- und Sozialforscher (BVM) sowie vom Verband der Marktforscher Österreichs (VMÖ) mit dem Preis der Deutschen Marktforschung 2006 (Kategorie: Nachwuchsforscher des Jahres).

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
26 September 2006
Listed Since
12 October 2009

Barcode

No barcode data available

Similar Products You Might Like

Eine wertebasierte Typologie der Markenliebe (Forschungsgruppe Konsum und Verhalten)
96% match

Eine wertebasierte Typologie der Markenliebe (Forschungsgruppe Konsum und Verhalten)

Springer

£49.14 01 Oct 2026
Re-Modeling the Brand Purchase Funnel: Conceptualization and Empirical Application (Innovatives Markenmanagement)
96% match

Re-Modeling the Brand Purchase Funnel: Conceptualization and Empirical Application (Innovatives Markenmanagement)

Springer

£59.87 10 Oct 2026
Erfolgsfaktoren von Markenerweiterungen (Werbe- und Markenforschung)
95% match

Erfolgsfaktoren von Markenerweiterungen (Werbe- und Markenforschung)

Deutscher Universitätsverlag

£54.38 02 Oct 2026
Foundations of Marketing, 8e
95% match

Foundations of Marketing, 8e

McGraw-Hill Education

£49.32 08 Oct 2026
Future-Focused Strategic Marketing - Management Research Book
95% match

Future-Focused Strategic Marketing - Management Research Book

£141.33 08 Oct 2026
Routledge Mapping Out Marketing - Navigation Lessons Book
95% match

Routledge Mapping Out Marketing - Navigation Lessons Book

Routledge

£151.26 05 Oct 2026
How to Get Published in the Best Marketing Journals (How To Guides)
95% match

How to Get Published in the Best Marketing Journals (How To Guides)

Edward Elgar Publishing

£116.00 24 Sep 2026
Markenliebe: Konzeption und empirische Untersuchung eines ganzheitlichen kausalanalytischen Modells (Forschungsgruppe Konsum und Verhalten)
95% match

Markenliebe: Konzeption und empirische Untersuchung eines ganzheitlichen kausalanalytischen Modells (Forschungsgruppe Konsum und Verhalten)

Springer

£46.90 22 Sep 2026
Oxford University Press - Fundamentals of Marketing Book
95% match

Oxford University Press - Fundamentals of Marketing Book

Oxford University Press

£18.25 20 Aug 2026
Marketing: A Critical Introduction - Sage Publications
95% match

Marketing: A Critical Introduction - Sage Publications

Sage Publishing

£134.00 07 Oct 2026
Marketing Skills in Practice: Developing a Successful Marketing Career
95% match

Marketing Skills in Practice: Developing a Successful Marketing Career

Routledge

£43.33 11 Sep 2026
The Art & Science of Marketing: Marketing for Marketing Managers
95% match

The Art & Science of Marketing: Marketing for Marketing Managers

Oxford University Press

£110.00 27 Sep 2026
Online Course Pack:Principles of Marketing:Eusropean Edition/Solomon:Consumer Behaviour Enhanced Media Ed/Essential Guide to Marketing Planning/How to Write Essays & Assignments/Comp Webs SAC
95% match

Online Course Pack:Principles of Marketing:Eusropean Edition/Solomon:Consumer Behaviour Enhanced Media Ed/Essential Guide to Marketing Planning/How to Write Essays & Assignments/Comp Webs SAC

PEARSON EDUCATION

Price unavailable
Marketing Foundations, International Edition
95% match

Marketing Foundations, International Edition

Cengage Learning

£44.87 23 Sep 2026
Strategic Marketing Management - Theory and Practice
95% match

Strategic Marketing Management - Theory and Practice

Cerebellum Press

£72.55 03 Sep 2026
Loose-leaf Edition Marketing
95% match

Loose-leaf Edition Marketing

McGraw-Hill Education

£101.99 13 Aug 2026
Marketing Fundamentals for Future Professionals
95% match

Marketing Fundamentals for Future Professionals

Cognella Academic Publishing

£41.81 06 Oct 2026
Essentials of Modern Marketing: Inaugural Pakistan Edition
95% match

Essentials of Modern Marketing: Inaugural Pakistan Edition

£40.56 02 Oct 2026
Marketing
95% match

Marketing

Oxford University Press

£54.99 13 Aug 2026
Marketing: Einführung in die Absatzpolitik (Betriebswirtschaftliches Grundstudium)
95% match

Marketing: Einführung in die Absatzpolitik (Betriebswirtschaftliches Grundstudium)

Gabler Verlag

£64.99 12 Sep 2026
Strategic Marketing Management: Planning, implementation and control
95% match

Strategic Marketing Management: Planning, implementation and control

Routledge

£51.90 28 Aug 2026
Marketing, Rhetoric and Control: The Magical Foundations of Marketing Theory (Routledge Studies in Marketing)
95% match

Marketing, Rhetoric and Control: The Magical Foundations of Marketing Theory (Routledge Studies in Marketing)

Routledge

£44.99 10 Sep 2026
Multi Pack: Consumer Behavior and Managerial Decision Making:(International Edition) with Marketing Communications:A European Perspective
95% match

Multi Pack: Consumer Behavior and Managerial Decision Making:(International Edition) with Marketing Communications:A European Perspective

PEARSON EDUCATION

Price unavailable
Marketing Strategy: Based on First Principles and Data Analytics
95% match

Marketing Strategy: Based on First Principles and Data Analytics

Springer

£48.34 27 Aug 2026