£39.81

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Springer Optimales Franchising: Eine ökonomische Analyse der Vertragsgestaltung in Franchise-Beziehungen: 177 (Wirtschaftswissenschaftliche Beiträge, 177)

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£44.47 £39.34 £40.46 £41.58 £42.70 £43.82 £44.94 26 July 2026 13 August 2026 01 September 2026 20 September 2026 09 October 2026
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Price Distribution

Price distribution over 76 days • 2 price levels

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1 day · current 75 days 0 19 38 56 75 £40 £44 Days at Price

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Most common price: £44 (75 days, 98.7%)

Price range: £40 - £44

Price levels: 2 different prices over 76 days

Description

Das Franchising erfreut sich steigender Beliebtheit in der Wirtschaftspraxis. Es findet sich mittlerweile in nahezu allen Bereichen des Handels. Das Buch beschäftigt sich mit der Vertragsgestaltung im Franchising vor dem methodischen Hintergrund der Prinzipal-Agenten-Theorie. Da Franchiseverträge den Vertragsparteien Handlungsspielräume einräumen, entstehen jene Risiken, die in der Anreizökonomik unter dem Stichwort Moral Hazard diskutiert werden. Die Arbeit untersucht, wie diese Risiken durch eine zweckmäßige Vertragsgestaltung begrenzt werden können. Dabei wird auf den realistischen Fall abgestellt, daß Anreizwirkungen des Vertrags sowohl beim Franchisegeber als auch beim Franchisenehmer zu beachten sind.

Product Specifications

Format
paperback
Domain
Amazon UK
Publication Date
14 July 2000
Listed Since
28 December 2006

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