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Routledge The Growth Strategies of Hotel Chains - Routledge

Amazon

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Description

Explore how Accor, Cendant, Choice Hotels International, Marriott, and Hilton built their dominance in the global hotel industry with this comprehensive textbook on hotel chain growth strategies. This first-of-its-kind resource presents a balanced analysis of both theoretical frameworks and real-world practices used by the world's largest hotel chains to achieve international expansion. Learn the strategic decisions and business models that enabled these companies to reach their market position, and understand how to forecast future industry developments. Authentic international examples integrated throughout each chapter transform abstract concepts into actionable insights for hospitality professionals and business students studying distribution, retail operations, and strategic management.

Key Features

The Growth Strategies of Hotel Chains textbook covers the dominant international hotel chains including Marriott, Hilton, Accor, Cendant, and Choice Hotels International.

This Routledge business book combines theoretical frameworks with practical case studies from leading hotel companies operating globally.

Used book in good condition, offering an affordable way to access this essential hospitality management resource.

Authentic international examples in every chapter demonstrate how major hotel chains applied growth strategies across diverse markets.

Ideal for business students, hospitality professionals, and managers studying distribution, retail operations, and strategic expansion tactics.

Comprehensive coverage of how the largest worldwide hotel chains achieved dominant status and strategies for forecasting future developments.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
07 February 2006
Listed Since
02 February 2007

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