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Routledge Economy Hotels in China - Glocalized Hospitality Sector

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Description

Explore the rapid emergence and development of China's economy hotel sector since the mid-1990s with this comprehensive academic analysis from Routledge. This book examines how budget hotels have transformed into a distinct service industry in China, offering insights into the sector's macro-level dynamics including social-cultural, economic, environmental, and geographic factors. By studying economy hotels as a case study, readers gain valuable perspective on China's broader economic progress and development patterns. Written for scholars, business professionals, and anyone interested in understanding China's hospitality industry and economic transformation, this work combines theoretical frameworks with practical analysis of how Western-style budget accommodation models have been adapted and innovated within the Chinese market context.

Key Features

Routledge Contemporary China Series publication providing academic perspective on China's hospitality sector development.

Covers both macro-level analysis of social-cultural and economic issues affecting economy hotels in China.

Examines micro-level operational and strategic factors within the budget hotel industry.

Explores how economy hotels illustrate and explain China's broader economic progress since the 1990s.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
19 December 2013
Listed Since
02 August 2012

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