£43.21

MACMILLAN Customer Sense: How the 5 Senses Influence Buying Behavior

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Price History & Forecast

Last 77 days • 77 data points (No recent data available)

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£43.21 £36.20 £37.73 £39.26 £40.79 £42.32 £43.85 06 February 2026 25 February 2026 16 March 2026 04 April 2026 23 April 2026

Price Distribution

Price distribution over 77 days • 5 price levels

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Current Price
13 days 13 days 6 days 17 days 28 days · current 0 7 14 21 28 £37 £39 £40 £43 £43 Days at Price

Price Analysis

Most common price: £43 (28 days, 36.4%)

Price range: £37 - £43

Price levels: 5 different prices over 77 days

Description

An insightful look at how touch, taste, smell, sound, and appearance effect how customers relate to products on a sensory level, and how small sensory changes can make a huge impact. Customer Sense describes how managers can use this knowledge to improve packaging, branding, and advertising to captivate the consumer's senses.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
13 March 2013
Listed Since
13 July 2012

Barcode

No barcode data available

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