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£151.24
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£151 today · previous high £151 · all-time low £137
Routledge Excellence in Advertising: IPA Guide to Best Practice - Routledge
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Price distribution over 84 days • 2 price levels
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Most common price: £151 (83 days, 98.8%)
Price range: £137 - £151
Price levels: 2 different prices over 84 days
Description
Key Features
Written by advertising industry leaders currently working at the highest levels of the profession, ensuring practical and relevant guidance.
Substantially updated and enlarged edition with new authors and expanded subject matter beyond the original 1997 publication.
Edited by Leslie Butterfield, a respected authority in advertising practice and strategy.
Published by Routledge, a trusted academic and professional publisher specialising in business and marketing resources.
Combines hands-on industry experience with strategic frameworks for implementing advertising excellence.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 1138171662
- Domain
- Amazon UK
- Release Date
- 24 April 2016
- Listed Since
- 10 March 2016
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