Macmillan Fashion Marketing in Emerging Economies Vol I - Image 1

£114.66

MACMILLAN Macmillan Fashion Marketing in Emerging Economies Vol I

Name: Macmillan Fashion Marketing in Emerging Economies Vol I
Brand: MACMILLAN
Price: 114.66 GBP
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Description

Explore the complex landscape of global retail with Fashion Marketing in Emerging Economies Volume I. Published by Palgrave Macmillan, this academic text provides a deep look into the brand, consumer, and sustainability perspectives that define modern markets. As business environments shift, understanding the unique dynamics of emerging economies is necessary for professionals and students in the marketing and international business sectors. This volume serves as a comprehensive resource for those studying how fashion brands adapt to new consumer behaviors and the growing importance of sustainable practices in developing regions. Whether you are researching international accounting, business law, or global marketing strategies, this book offers a structured academic approach to the subject. It is an essential addition to your professional library for understanding the intersection of fashion, consumer trends, and economic growth in a changing world.

Key Features

Comprehensive academic analysis of fashion marketing within the context of emerging global economies.

In-depth examination of brand strategies and how they function in new market environments.

Detailed focus on consumer perspectives and changing behaviors in developing nations.

Exploration of sustainability practices and their impact on the modern fashion industry.

Part of the Palgrave Studies of Marketing in Emerging Economies series for specialized research.

Published by Macmillan to ensure high academic standards for business and finance students.

Product Specifications

Brand: MACMILLAN
Format: paperback
ASIN: 3031073282
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 07 December 2023
Listed Since: 11 November 2023

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MACMILLAN Macmillan Fashion Marketing in Emerging Economies Vol I

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