£247.99

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£248 today · previous high £248 · all-time low £236

Healthcare Management and Marketing Competitiveness Book

Amazon

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£247.99 £234.79 £237.67 £240.55 £243.43 £246.31 £249.19 31 July 2026 05 August 2026 10 August 2026 15 August 2026 20 August 2026
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Price range: £236 - £248

Price levels: 2 different prices over 21 days

Description

The healthcare sector faces unprecedented pressure to reinvent itself. This book explores how management and marketing must take active roles to help organizations define their course and optimize resources. By incorporating a stronger culture of management and marketing orientation, healthcare companies can communicate more efficiently with stakeholders and encourage higher customer involvement. This resource addresses the urgent need for improved performance in a changing economic landscape. It covers essential topics including marketing advances, customer relationship management, and e-services to help organizations navigate modern challenges and improve their competitive standing within the industry.

Key Features

This book by Business Science Reference examines management and marketing strategies for the healthcare sector.

Learn how to optimize resources and define organizational courses through better marketing orientation.

Explore advances in customer relationship management and e-services to improve performance.

Understand methods to communicate more efficiently with stakeholders in the healthcare industry.

Develop strategies to encourage customers to become more involved with your organization.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
25 June 2021
Listed Since
02 July 2021

Barcode

No barcode data available

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