£60.71

Cengage Learning EMEA Managing and Marketing Health Services

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£63.99 £53.49 £55.78 £58.07 £60.36 £62.65 £64.95 09 June 2024 13 November 2024 19 April 2025 23 September 2025 28 February 2026

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8 days 7 days 106 days 34 days 237 days · current 17 days 221 days 0 59 119 178 237 £54 £57 £59 £60 £61 £62 £64 Days at Price

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Price range: £54 - £64

Price levels: 7 different prices over 630 days

Description

The organisation and management of health care services is a central theme within public policy across the post-industrial world. Demographic, socio-economic and technological changes present challenges for policy makers and health care professionals alike and there is constant pressure for the reorganisation of health care systems in pursuit of accessible, high quality, cost-effective health care delivery in modern democratic societies. Managing & Marketing Health Services provides a critical overview of the key challenges facing health care policy makers, managers and professionals in managing the design and delivery of health care services. It introduces a number of key themes - the service design process, the management of inter-organisational relationships, understanding health care consumers and evaluating service quality - to provide an integrated, holistic perspective on the delivery of health care services. Managing & Marketing Health Services is intended for post-graduate and post-experience courses in Health Care Management.

Product Specifications

Format
Paperback
Domain
Amazon UK
Release Date
22 August 2002
Listed Since
04 January 2007

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