£132.07

De Gruyter Oldenbourg Medienmanagement: Aufgaben Und Losungen - Studien- Und Ubungsbuch

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Description

Dieses Studien- und Ubungsbuch von De Gruyter Oldenbourg schliesst eine wichtige Lucke in der medienokonomischen Fachliteratur. Als eines der wenigen akademischen Lehrbucher bietet es Studierenden umfangreiche Aufgaben mit ausfuhrlichen Losungen sowie praxisnahe Fallstudien zum Thema Medienmanagement. Das Werk wurde von erfahrenen Herausgebern konzipiert und eignet sich hervorragend sowohl als Begleitmaterial zur Hochschullehre als auch zum eigenstandigen Selbststudium. Mit seiner systematischen Zusammenstellung von Ubungsaufgaben unterstutzt das Buch Studierende dabei, ihr Verstandnis fur die komplexen Themen der Medienwirtschaft zu vertiefen und praktische Losungskompetenzen zu entwickeln.

Key Features

Das Medienmanagement-Ubungsbuch enthalt zahlreiche Aufgaben mit detaillierten Losungen fur intensives Selbststudium.

De Gruyter Oldenbourg stellt mit diesem Werk ein bewahrtes Konzept zur Unterstutzung der Hochschullehre bereit.

Fallstudien im Medienmanagement-Buch ermoglichen praxisorientiertes Lernen zu wirtschaftlichen Fragestellungen der Medienwirtschaft.

Das Studien- und Ubungsbuch richtet sich an Studierende der Medienwirtschaft und verwandter wirtschaftswissenschaftlicher Disziplinen.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
11 June 2003
Listed Since
10 February 2007

Barcode

No barcode data available

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