£86.88

Gabler Verlag Gabler Lexikon Marketing

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Description

In mehr als 4.200 Stichwörtern bietet Ihnen das Gabler Lexikon Marketing einen breiten Überblick über den State-of-the-Art des gesamten Marketing. Dabei orientiert sich die Zusammenstellung der Informationen an einer direkten Anwendung in der Praxis. So können Sie leicht vorhandenes Wissen auffrischen und neues Wissen erschließen.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
22 July 2014
Listed Since
08 August 2014

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