£99.60

Consumers, Society and Marketing: A Sustainability Perspective (CSR, Sustainability, Ethics & Governance)

Ethics

Price data last checked 178 day(s) ago - refreshing...

View at Amazon

We'll watch every seller, every day. One email when your price arrives.

This is the most expensive it has ever been. Walk away.

£100 today · previous high £100 · all-time low £10

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 71 days • 71 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 71 days • 3 price levels

Days at Price

Current Price

Price Analysis

Most common price: £100 (59 days, 83.1%)

Price range: £9.72 - £100

Price levels: 3 different prices over 71 days

Description

Environment and social responsibility are paramount for any modern business strategy, and the field of marketing is adapting itself to the new focus on sustainability. The study of the interface between consumers, society, and marketing is crucial for understanding the complex interactions between individuals and the products and services they consume and the resulting implications. In this book, the authors delve into the latest research and theories on the subject, providing insight into the various factors that shape consumer behavior and the broader impacts of marketing on society. Whether you are a student, professional, or simply curious about the topic, this book will provide a valuable resource for your learning and exploration. Instead of treating ethical foundations and critical marketing perspectives separately, this book merges them and takes a broader sustainability perspective. It examines the various ways in which businesses are incorporating sustainability into their marketing strategies, and the impact these efforts are having on consumers, the economy, and the planet. Topics covered in this book include: Evolution of marketing thought Critique of marketing Sustainable marketing Social marketing Evolving consumer representations and roles, and many more

Product Specifications

Format: paperback
ASIN: 3031393619
Category: Books > Subjects > Business, Finance & Law > Reference & Education > Ethics
Domain: Amazon UK
Release Date: 09 September 2024
Listed Since: 10 September 2024

Barcode

No barcode data available

Consumers, Society and Marketing: A Sustainability Perspective (CSR, Sustainability, Ethics & Governance)

This is the most expensive it has ever been. Walk away.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Ethics, Social Responsibility and Sustainability in Marketing (Accounting, Finance, Sustainability, Governance & Fraud: Theory and Application)

Sustainable Marketing: Strategic Marketing for People, Planet and Profit (Classroom Companion: Business)

Sustainability Marketing: A Global Perspective, 2nd Edition

Communicating Sustainability for the Green Economy

Business Marketing Strategies: The Pursuit of Sustainability: Marketing Management

Encouraging Sustainable Behavior: Psychology and the Environment

Communicating Sustainability for the Green Economy

The Sustainable Marketing Concept in European SMEs: Insights from the Food & Drink Industry

Driving Green Consumerism Through Strategic Sustainability Marketing (Practice, Progress, and Proficiency in Sustainability)

Sustainable Marketing Management: Grundlagen und Cases

Social and Sustainability Marketing: A Casebook for Reaching Your Socially Responsible Consumers through Marketing Science

Customer-Centric Marketing: Supporting Sustainability in the Digital Age

Routledge Power and Politics in Sustainable Consumption

Sustainability Marketing: New directions and practices

Marketing In and For a Sustainable Society: 13 (Review of Marketing Research, 13)

Sustainable Businesses in Developing Economies: Socio-Economic and Governance Perspectives

Sustainable Consumption and Production, Volume I: Challenges and Development: 1

Sustainable Marketing: Pearson New International Edition

Sustainable Marketing: The Industry’s Role in a Sustainable Future

Sustainable Consumption: Key Issues (Key Issues in Environment and Sustainability)

Contemporary Issues in Green and Ethical Marketing (Key Issues in Marketing Management)

The Components of Sustainable Development: Engagement and Partnership (Approaches to Global Sustainability, Markets, and Governance)

Power and Politics in Sustainable Consumption Research and Practice (Routledge-SCORAI Studies in Sustainable Consumption)

Product Design and Sustainability: Strategies, Tools and Practice