The SAGE Handbook of Digital Marketing - Image 1

£98.70

Sage Publications The SAGE Handbook of Digital Marketing

Name: The SAGE Handbook of Digital Marketing
Brand: Sage Publications
Price: 98.7 GBP
Availability: InStock

E-business

This is the usual price. Wait for it to drop, or tell us your number.

£99 today · usual range £0–£0 · best ever £38

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 586 days • 586 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 586 days • 5 price ranges

Days at Price

Current Price

Price Analysis

Most common range: £84-100 (308 days, 52.6%)

Price range: £38 - £115

Price levels: 5 price ranges over 586 days

Description

Digital marketing changes the dynamics of traditional routes to market, augments conversations and facilitates the measurement of activities by organisations and consumers alike. This Handbook strives to advance the study and understanding of this domain and provides a digital marketing journey that flows from methods and methodologies. It moves from the fundamentals to the different aspects of digital marketing strategy, tactics, metrics and management, and ethics. This Handbook brings together the critical factors in digital marketing as the essential reference set for researchers in this area of continued growth. It is essential reading for postgraduate students, researchers, and practitioners in a range of disciplines exploring digital marketing. Part 1: Foundations of Digital Marketing Part 2: Methodologies and Theories in Digital Marketing Part 3: Channels and Platforms in Digital Marketing Part 4: Tools, Tactics and Techniques in Digital Marketing Part 5: Management and Metrics in Digital Marketing Part 6: Ethical Issues in Digital Marketing

Product Specifications

Brand: Sage Publications
Format: Paperback
ASIN: 1529743796
Category: Books > Subjects > Business, Finance & Law > E-Commerce > E-business
Domain: Amazon UK
Release Date: 21 June 2022
Listed Since: 10 January 2022

Barcode

No barcode data available

Sage Publications The SAGE Handbook of Digital Marketing

This is the usual price. Wait for it to drop, or tell us your number.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Digital Marketing

The SAGE Handbook of Social Media Marketing

Digital Marketing: Strategy, Planning & Disruption

eMarketing: Digital Marketing Strategy

Essentials of Digital Marketing (Global Management Series)

Digital Marketing Fundamentals: From Strategy to ROI (Routledge-Noordhoff International Editions)

Digital Advertising and Marketing Communication

Computer-Mediated Marketing Strategies: Social Media and Online Brand Communities (Advances in Marketing, Customer Relationship Management, and E-Services)

Monograph of Digital Marketing Management: Advanced Strategies in Digital Marketing Management: Harnessing the Power of Technology for Competitive Advantage

Marketing Management: A Strategic Decision-Making Approach (MCGRAW HILL/IRWIN SERIES IN MARKETING)

Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing

Integrated Digital Marketing in Practice

The Use of Artificial Intelligence in Digital Marketing: Competitive Strategies and Tactics (Advances in Marketing, Customer Relationship Management, and E-services)

Contemporary Issues in Digital Marketing

Business to Business Marketing Management: A Global Perspective

Marketing Strategy: The Thinking Involved

Marketing: An Introduction

Social Marketing Research for Global Public Health: Methods And Technologies

Strategic Social Marketing: For Behaviour and Social Change

Marketing (Sage Course Companions)

The SAGE Handbook of Marketing Ethics

Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship (Advances in Marketing, Customer Relationship Management, and E-services)

Digital Marketing: 2025 Release ISE

Digital Marketing Strategies and Models for Competitive Business (Advances in Business Strategy and Competitive Advantage)