Majority and Minority Influence: Societal Meaning and Cognitive Elaboration (Current Issues in Social Psychology) - Image 1

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Routledge Majority and Minority Influence: Societal Meaning and Cognitive Elaboration (Current Issues in Social Psychology)

Name: Majority and Minority Influence: Societal Meaning and Cognitive Elaboration (Current Issues in Social Psychology)
Brand: Routledge
Price: 127.67 GBP
Availability: InStock

Experimental Psychology

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Description

Majority and minority influence research examines how groups influence the attitudes, thoughts and behaviours of individuals, groups and society as a whole. This volume collects recent work by an international group of scholars, representing a variety of different theoretical approaches to majority and minority influence. The book provides a thorough evaluation of significant current developments with a particular focus on how active minorities can influence people’s thinking and behaviour, fight against conformity and contribute to real social change. It also discusses the following themes: Social vs. cognitive processes of social influence: cooperation vs. antagonism Majority and minority influence: a singular or a dual socio-psychological process? Conversion vs appropriation of minority ideas Different meta-theoretical considerations underlying social influence research New avenues for future research are presented and many are born from a new integration between influence and persuasion theoretical traditions. By focusing on the societal dimension of social influence this book contributes to filling a theoretical and epistemological gap in the relative literature. It offers a balanced and thorough presentation of the distinct theoretical and epistemological approaches employed by active and important researchers in the field making it essential reading for researchers and upper-level students of social psychology.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138954942
Category: Books > Subjects > Health, Family & Lifestyle > Psychology & Psychiatry > Experimental Psychology
Domain: Amazon UK
Release Date: 15 October 2016
Listed Since: 11 January 2016

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Routledge Majority and Minority Influence: Societal Meaning and Cognitive Elaboration (Current Issues in Social Psychology)

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