£106.78

MACMILLAN Sustainable Luxury Brands: Evidence from Research and Implications for Managers (Palgrave Advances in Luxury)

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£106.78 £106.18 £106.31 £106.44 £106.57 £106.70 £106.84 13 March 2026 25 March 2026 06 April 2026 18 April 2026 01 May 2026

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Description

This book counteracts the claim that luxury and sustainability are conflicting concepts, and contends that they can successfully co-exist. Discussing key characteristics of luxury such as craftsmanship and preservation of artisan skills, product quality and durability, and limited quantities of luxury goods, the authors argue that luxury brands are inherently sustainable from economic, social and environmental perspectives. Sustainable Luxury Brands gives a comprehensive overview of luxury to demonstrate this claim, also focusing on sustainable luxury from a consumer perspective. The authors furthermore compare and contrast sustainability within the mass market to the luxury sector, and present insights into current and upcoming topics in luxury research.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
07 February 2017
Listed Since
29 September 2016

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