Routledge Branded Content and Entertainment in Advertising: A Theoretical and Empirical Study of Creative Advertising Practices (Routledge Studies in Marketing)

The Psychology of Advertising

Routledge

Routledge Advertising and Consumption: Anthropological Studies

Routledge

Advertising and Consumer Society: A Critical Introduction

Routledge

Anthropomorphism and Animism in Advertising: Persuasive Tactics and the Influence on Consumer Behavior (Routledge Studies in Marketing)

Routledge

The Routledge Companion to Contemporary Brand Management (Routledge Companions in Marketing, Advertising and Communication)

Routledge

Market-Oriented Disinformation Research: Digital Advertising, Disinformation and Fake News on Social Media (Routledge Studies in Marketing)

Routledge

Environmental Advertising: New Forms of Transnational Persuasion (Routledge Studies in Environmental Communication and Media)

Routledge

Routledge Customer Engagement and Digital Business Book

Routledge

Routledge - Crisis Response Advertising Book

Routledge

Strategic Content Marketing: Creating Effective Content in Practice

Routledge

The Routledge Companion to Corporate Branding (Routledge Companions in Marketing, Advertising and Communication)

Routledge

Sport, Advertising and Global Promotional Culture: Identities, Commodities, Spaces and Spectacles (Routledge Research in Sport, Culture and Society)

Routledge Marketing and Gamification - Academic Management Book

Routledge

The Dynamics of Influencer Marketing: A Multidisciplinary Approach (Routledge Studies in Marketing)

Routledge

Consumer Behavior: New Essays on the Study of Consumption (Routledge Interpretive Marketing Research)

Entrepreneurship in Creative Crafts (Routledge Studies in Entrepreneurship)

Routledge

Political Advertising in the United States

Routledge

Routledge Creative Practice in Higher Education Book

Routledge

Integrated Marketing Communication: Advertising and Promotion in a Digital World

Advertising Account Planning: Planning and Managing Strategic Communication Campaigns

Routledge

The Regulation of Gender Stereotypes in Advertising: Law and Policy in Europe

Routledge

Routledge Media and Entertainment Industry Management Book

Routledge

Routledge Advertising Disability (Autocritical Disability Studies)

Routledge

Leisure Studies: Critical Concepts in the Social Studies

Routledge