Understanding Green Consumer Behaviour: A Qualitative Cognitive Approach (Routledge Studies in Consumer Research) - Image 1

£191.26

Routledge Understanding Green Consumer Behaviour: A Qualitative Cognitive Approach (Routledge Studies in Consumer Research)

Name: Understanding Green Consumer Behaviour: A Qualitative Cognitive Approach (Routledge Studies in Consumer Research)
Brand: Routledge
Price: 191.26 GBP
Availability: InStock

Economics

Price History & Forecast

Last 86 days • 86 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 86 days • 1 price levels

Days at Price

Price Analysis

Most common price: £191 (86 days, 100.0%)

Price range: £191 - £191

Price levels: 1 different prices over 86 days

Description

Despite a century of intensive research into the human mind, our understanding of how people in everyday life actually make choices and solve problems is surprisingly limited. Through the study of green, environmentally friendly consumers, this book examines basic aspects of the working of the human mind, and recommends a fundamental re-orientation regarding the ideas and methods which are applied in contemporary cognitive research. It addresses such questions as: How do consumers develop 'meaning' regarding green products? How are such processes subconsciously structured by certain activities of the mind? How intelligent and successful are consumers in assessing the environmentally friendly attributes of products in daily life? Adopting an interdisciplinary approach, drawing on insights from psychology and anthropology as well as the author's own intensive field research, the book’s interdisciplinary framework allows the author to develop an understanding of the entire cognitive process. Taking an international approach, and incorporating original, ground-breaking anthropological and cognitive research, this book is a must read for advanced students of consumer behaviour, the sociology of consumption and behavioural psychology.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0415157323
Category: Books > Subjects > Business, Finance & Law > Economics
Domain: Amazon UK
Release Date: 13 November 1997
Listed Since: 05 February 2007

Barcode

No barcode data available

Routledge Understanding Green Consumer Behaviour: A Qualitative Cognitive Approach (Routledge Studies in Consumer Research)

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Encouraging Sustainable Behavior: Psychology and the Environment

Green Consumerism: Perspectives, Sustainability, and Behavior

The Continuum of Consumer Choice (Routledge Studies in Marketing)

The Routledge Companion to Consumer Behavior Analysis (Routledge Companions in Marketing, Advertising and Communication)

Routledge - Encouraging Sustainable Behavior Book

Routledge Handbook of Consumer Psychology - Academic Text

Green Consumerism: Perspectives, Sustainability, and Behavior

Ethical Consumption: A Critical Introduction

Qualitative Research Methods in Consumer Psychology: Ethnography and Culture (Researching Social Psychology)

Environmental Publics

Routledge Sustainable Consumption: Key Issues Book

Environmentalism and Cultural Theory: Exploring the Role of Anthropology in Environmental Discourse (Environment and Society)

Environmentalism and Cultural Theory: Exploring the Role of Anthropology in Environmental Discourse (Environment and Society)

Sustainable Consumption: Key Issues (Key Issues in Environment and Sustainability)

Explorations in Consumer Culture Theory (Routledge Interpretive Marketing Research)

Routledge International Handbook of Consumer Psychology

Routledge International Handbook of Consumer Psychology (Routledge International Handbooks)

The Why of Consumption: Contemporary Perspectives on Consumer Motives, Goals and Desires (Routledge Interpretive Marketing Research)

Explorations in Consumer Culture Theory (Routledge Interpretive Marketing Research)

Contemporary Consumer Culture Theory (Routledge Studies in Marketing)

Environmental Ethics and Behavioural Change

Consumer Society: Critical Issues & Environmental Consequences

Routledge Consumer Behavior Analysis: A Rational Approach

Environmental Marketing: Strategies, Practice, Theory, and Research