£150.00

Sage Publications - The SAGE Handbook of Social Media

Name: Sage Publications - The SAGE Handbook of Social Media
Brand: Sage Publications
Price: 150.0 GBP
Availability: InStock

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Description

As social media platforms like Facebook, Twitter, and WeChat become central to the information and communication infrastructure of modern society, understanding their impact is essential. The SAGE Handbook of Social Media provides a deep look into this changing paradigm. This international resource moves beyond viewing social media as peripheral, instead examining how these platforms are integrated into business, politics, work, and personal relationships. This handbook serves as a comprehensive guide for researchers and students. It addresses the most significant research themes and methodological approaches used in the study of social media today. By bringing together substantial chapters written by leading scholars from various disciplines, this book offers a wide-ranging perspective on the debates currently shaping the field. Whether you are looking at the role of social media in everyday life or its influence on global political structures, this handbook provides the academic foundation needed to navigate the digital landscape.

Key Features

Covers essential research themes and methodological approaches used in the study of social media platforms.

Explores the integration of social media within business, politics, and everyday personal relationships.

Provides an international perspective on how platforms like Twitter and WeChat function in society.

Includes academic contributions from leading scholars representing a wide range of disciplines.

Analyzes the shift of social media from a peripheral tool to a core part of communication infrastructure.

Product Specifications

Brand: Sage Publications
Format: paperback
ASIN: 1412962293
Category: Books > Subjects > Reference
Domain: Amazon UK
Release Date: 18 January 2017
Listed Since: 25 February 2016

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Sage Publications - The SAGE Handbook of Social Media

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