£155.00

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£155 today · previous high £155 · all-time low £120

Routledge Wine, Food, and Tourism Marketing - Routledge (2003)

Amazon

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£155.00 £116.50 £124.90 £133.30 £141.70 £150.10 £158.50 19 July 2026 07 August 2026 26 August 2026 14 September 2026 03 October 2026
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Price Distribution

Price distribution over 77 days • 2 price levels

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Current Price
38 days 39 days · current 0 10 20 29 39 £120 £155 Days at Price

Price Analysis

Most common price: £155 (39 days, 50.6%)

Price range: £120 - £155

Price levels: 2 different prices over 77 days

Description

Wine, Food, and Tourism Marketing offers a comprehensive overview of contemporary practices and trends in the global food and wine tourism sector. This internationally focused monograph, published simultaneously as Volume 14, Issue 3/4 of the Journal of Travel & Tourism Marketing in 2003, draws on case studies and analyses from Canada, England, France, New Zealand, South Africa, and Scotland. The book examines critical areas including business operations, seasonality effects, destination image development, and the formation of strategic business networks. Designed for marketing professionals and tourism operators, it provides practical insights into developing and maintaining competitive advantages within the worldwide food and wine tourism marketplace. The content bridges theory and practice, offering actionable strategies for those seeking to understand and navigate contemporary trends in this dynamic industry sector.

Key Features

Wine, Food, and Tourism Marketing covers international case studies from six countries to illustrate contemporary marketing practices and strategies.

The monograph examines seasonality patterns and destination image development as key factors in food and wine tourism business success.

Published by Routledge as both a standalone volume and Issue 3/4 of the Journal of Travel & Tourism Marketing, Volume 14, in 2003.

The book analyses business network development and operational case studies to help tourism organisations build sustainable competitive advantages.

Content focuses on practical marketing strategies and trends relevant to professionals managing food and wine tourism destinations and operations.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
06 February 2004
Listed Since
30 December 2006

Barcode

No barcode data available

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