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£56.80
Routledge Visual Marketing: From Attention to Action Book
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Description
Key Features
Comprehensive research coverage that examines the transition from visual attention to consumer action.
Expert insights from leading researchers to help establish visual marketing as a formal discipline.
In-depth theoretical analysis covering attention, perception, visual cognition, and choice.
Forward-looking perspectives that offer visionary accounts of future research directions.
Used book in good condition, making it an accessible option for academic study.
Part of the respected Marketing and Consumer Psychology Series by Psychology Press.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 0805862927
- Domain
- Amazon UK
- Release Date
- 04 September 2007
- Listed Since
- 30 April 2007
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