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£140.54
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£141 today · previous high £141 · all-time low £57
Routledge Visual Marketing: Attention to Action - Psychology Series
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Price distribution over 62 days • 2 price levels
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Most common price: £141 (32 days, 51.6%)
Price range: £57 - £141
Price levels: 2 different prices over 62 days
Description
Key Features
This Visual Marketing book covers attention and perception theory essential to understanding consumer responses to visual stimuli.
The volume explores visual cognition and choice mechanisms that influence how consumers process and act on marketing messages.
Contributions from leading researchers in the field establish visual marketing as a coherent academic discipline.
The used book in good condition offers speculative and visionary directions for future visual marketing research and practice.
Part of the Marketing and Consumer Psychology Series, combining practical marketing applications with psychological research foundations.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 0805862927
- Domain
- Amazon UK
- Release Date
- 04 September 2007
- Listed Since
- 30 April 2007
Barcode
No barcode data available
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